{"id":659,"date":"2026-05-28T14:27:00","date_gmt":"2026-05-28T12:27:00","guid":{"rendered":"https:\/\/grupoerik.com\/news\/?p=659"},"modified":"2026-06-03T14:13:28","modified_gmt":"2026-06-03T12:13:28","slug":"erik-awarded-as-best-digital-licensee-of-2025","status":"publish","type":"post","link":"https:\/\/grupoerik.com\/news\/en\/erik-awarded-as-best-digital-licensee-of-2025\/","title":{"rendered":"Erik awarded as Best Digital Licensee of 2025"},"content":{"rendered":"\n

Last April, Erik received an award that<\/strong> is very special to us: the Best Digital Licensee Award at the 23rd edition of the LICENCIAS Actualidad Awards<\/strong>. We are particularly thrilled by this recognition because of what it represents and the timing of its arrival.<\/p>\n\n\n\n

This award is a major boost for our entire team<\/strong>, especially at a time when we are evolving as a brand, strengthening our digital presence, and seeking new ways to connect our collections with fan communities<\/strong>.<\/p>\n\n\n\n

For us, creating official merchandise goes far beyond designing items inspired by a license; it means interpreting universes, understanding what moves people<\/strong>, and transforming all of that into unique products<\/strong> designed to accompany fans in their daily lives.<\/p>\n\n\n\n

As our CEO and founder, Erik de Leeuwerk, states, \u201cthis recognition comes at a very important moment, as we are immersed in a brand evolution process that seeks to highlight our creative role within the licensing sector.\u201d Furthermore, receiving this award represents \u201can endorsement of the direction we are taking.\u201d<\/p>\n\n\n\n

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\u201cThis recognition comes at a very important moment, as we are immersed in a brand evolution process that seeks to highlight our creative role within the licensing sector\u201d<\/p>\n<\/blockquote>\n\n\n\n

In the words of Erik de Leeuwerk, \u201cwe have focused particularly on strengthening Erik\u2019s presence in the digital space and connecting our collections with key moments in pop culture.\u201d This approach allows us to be closer to people, better understand what they\u2019re looking for, and continue creating official products with distinctive design, quality, and personality.<\/p>\n\n\n\n

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This award also looks toward the future. Our goal for 2026 is to continue consolidating Erik as one of Europe\u2019s leading licensees<\/strong>, strengthening our presence in the markets where we already operate and expanding both our licensing portfolio<\/a><\/strong> and our product categories.<\/p>\n\n\n\n

At the same time, we want the end consumer to increasingly identify Erik as the brand behind many of their favorite collections, and\u2014beyond the license\u2014to recognize Erik as synonymous with originality and quality<\/strong>.<\/p>\n\n\n\n

This award confirms that we are on the right track, but it also encourages us to continue improving, learning, and seeking new ways to share everything that goes into Erik.<\/p>\n\n\n\n

Thank you to LICENCIAS Actualidad for this award, and also to the entire Erik team<\/strong>, because this recognition is the result of the effort, creativity, and passion of the people who make each collection possible.<\/p>\n\n\n\n

We keep creating. We keep evolving. We keep telling stories.<\/p>\n\n\n\n

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